Ian Yeoman is a futurologist specializing in travel and tourism. Ian learned his trade as the scenario planner for VisitScotland, where he established the process of futures thinking within the organisation using a variety of techniques including economic modeling, trends analysis and scenario construction. In May 2008, Ian was appointed an Assoc. Professor of Tourism Management at Victoria University, New Zealand. He is presently constructing a set of scenarios about the New Zealand Tourism in 2050 for the government and industry.

In 2008, Tomorrow's Tourist was published examining where the tourist will go and what they will do on holiday in 2030. Forthcoming books include Demography & Tourism and World Tourism in 2050.

Ian has a PhD in Management Science from Napier University, Edinburgh and a BSc (Hons) in Catering Systems from Sheffield Hallam University. Previously, Ian was Senior Lecturer in Tourism and Hospitality Management at Napier University and University College, Birmingham. Ian has received a number of awards in recognition of his research including his appointment as a Honorary Professor of Tourism Management at Stirling University, Visiting Research Fellow at Sheffield Hallam University, Charles Forte Foundation Scholarship and the Mike Simpson Award from the Operational Research Society.